Date
Category
SaaS
Length
Client Overview
Our client is a pioneering fintech start-up from the Nordics, revolutionizing invoicing and payment solutions for globally-minded SMBs.
Backed by experienced fintech investors.
The company helps businesses get paid faster, cut the cost of international payments and automate invoicing workflows.
🧑🏼💻 Their ICP
Digital marketing agencies, facing significant financial challenges due to delayed payments, high international transfer costs, and inefficiencies in subscription management.
🏔️ The Challenge
The company faced a couple of key challenges:
Inconsistent Lead Flow: They were mostly relying on Word Of Mouth. They were struggling to have a reliable flow of sales-qualified leads.
Inexperience with Lead Generation: They had never engaged in structured lead generation or outbound activities.
Skepticism: There was initial skepticism about the quality and effectiveness of leads that proactive lead generation could produce.
🎯 Connected With:
Digital marketing and creative agencies, media and influencer marketing companies, e-commerce brands, and B2B software and consulting firms.
🏹 The Solution
We stepped in to guide the company through their first foray into lead generation.
Introducing Lead Generation:
Designed and implemented a comprehensive lead generation strategy tailored to their specific needs and market.
Utilized targeted outreach, content marketing, and strategic networking to generate high-quality leads.
Managing Lead Overflow:
Our strategy was so successful that the company quickly received 70+ sales qualified leads within 3 months of working with us.
Helped them in expanding to multiple markets outside their home country with our highly personalized native campaigns.
Ensuring Lead Quality:
Maintained a high standard for lead quality, ensuring that only the most relevant and interested prospects were targeted.
Continuously iterated our outreach copy on the basis of market feedback.
🙌🏼 Results
Our collaboration exceeded expectations and delivered impressive results:
Overwhelming Lead Volume: Generated over 70+ Sales Qualified Meetings.
High-Quality Leads: Secured meetings with CEO, CFO, COO, and other key decision-makers across the Nordics and the UK.
Client Satisfaction: Their CEO praised our outbound system and has already closed 9 high ticket clients and still have a lot more leads in their pipeline.
Our partnership has transformed their initial skepticism into strong, tangible results, setting the stage for sustained success.
Their skepticism quickly faded when we booked over 35+ SQLs for them within 30 days of working with us. Helped them establish PMF in a highly competitive fintech niche.
